PBS4

Non for profit organisation PBS4 asked us to look at their branding and online presence as well as social media campaigns. Our first task was to conduct a series of co-design sessions with the wider team to understand the business, market and where they were looking to take the company in the future.

With this information we were able to create a strategy and begin the refresh of the identity being mindful and respectful of the existing legacy of the company. The resulting solution provided a new colour palette, font and unique icon that the company can use in the future. The icon I created was to symbolise PBS4s collaborative approach to care.

In addition to the identity, I re-designed a new website. In order to drive traffic and remain unique in their sector, we developed a series of campaigns to be used on all media outlets.

We also created and produced a number of campaigns for PBS4, with the purpose of increasing reach and database of potential carers.

Role: Lead Creative

Agency: Noesis Design