BUCS British Universities & Colleges Sport

For over 100 years British Universities & Colleges Sport (BUCS) has been at the forefront of university sport in the United Kingdom.

My creative concept won the pitch for this project which gave BUCS Super Rugby a brand refresh and created all social assets for the coming season. This process consisted of creating a visual identity system and then applying across all assets. These included fixture announcements, half-time and full-time score, league tables and result graphics in Facebook, Instagram and Twitter formats.

Role: Lead Creative

Agency: Creative Midfield